Internet strategy implementation:6. Monitor/Evaluate/Measure:b.Web site analysis software

1	Accrue software	www.accrue.com
Accrue Insight has campaign, content, commerce and affiliate modules Integration with traditional systems for RoI analysis
2	Marketing Insights	www.marketing-insights.co.uk
Articles about choosing the best web analysis tools and measurement approach.
3	WebTrends Web analysis	www.webtrends.com
Log file analyser now also includes hits from search variables of Popular Search Engines
4	Hitwise	www.hitwise.co.uk
Novel method of monitoring site visitor volume compared to competitors using ISP data
5	WebManage Technologies	www.webmanage.com	-
Enterprise Reporter for Multiple servers
6	Wusage from Boutell	www.boutell.com/wusage	-
A relatively sophisticated log file analyser calculating visits etc
7	Hitbox	www.hitbox.com	-
Log file analyser
8	Analog	www.analog.cx
Basic, but popular Freeware, formerly from Cambridge Uni
9	Microsoft Site Analyst Web analysis	www.microsoft.com	-
Log file analyser - NT only
10	ActiveConcepts	www.activeconcepts.com	-
FunnelWeb
11	IPRO	www.ipro.com	-
US company with examples of web site audits. Sponsor of CyberAtlas.
12	Superstats (basic web site analyst)	www.superstats.com	-
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13	Clickstream from Green Cathedral	www.greencathedral.com
This uses Java to monitor how long a user is on each page and maps navigation and behaviour across their site. Try the live demonstration.
14	NetOutcome from Redeye	www.redeye.com	-
This product is targeted at ad tracking following clickthrough but can be used for more general monitoring
15	NetIntellect Web analysis	www.farmboywebtools.com	-
Log file analyser - NT only

denotes a site excellent within its category.
indicates a site of relevance to UK-based Internet marketers.