Internet strategy implementation:5.Promote:c.Direct marketing online

1	Database marketing institute	www.dbmarketing.com
Useful collection of articles by Arthur Hughes on using database marekting for direct marketing including web applications
2	One-to-one marketing marketplace	www.1to1.com	-
From Peppers and Rogers Group who defined this area
3	The IDM	www.theidm.com
Courses on online marketing. Limited resources on site.
4	Netperceptions GroupLens	www.netperceptions.com	-
Used by Barnes and Noble

denotes a site excellent within its category.
indicates a site of relevance to UK-based Internet marketers.